Fast Ideas

Fast ideas

I take a legal pad of paper, a pen and, as fast as I can, write down any ideas, which come into my head on the problem under attack. Surprisingly enough most of us have negative thinking so well built into our system that it is easy to think killer phrases. Then we have to ring a bell mentally on ourselves. We do seem just as anxious to hide silly ideas, even if no one is ever going to see our list. Solo brainstorming takes some discipline, just as group brainstorming. We have to learn to free-wheel, but if we do, it is amazing what the subconscious can produce.

Many times you will find that you have been carrying in your head solutions to problems that logic wouldn't let you express, even to yourself. While you were looking at the problem in the proper, professional way, your subconscious was having its own offbeat and often brilliant ideas. Once you have them down on paper your professional background can make the difference by turning them into profits.